Value Proposition

Below you’ll find an overview of your current value proposition, seen from the eyes of the customer. Also, you will find an Expert Review of your proposition based on 6 different specifications. These product specifications are a direct results of your VP-decisions. Also, you’ll find your current product-market fit.


Customer Segments

Below you’ll find information about your customer segment. The higher your research score, the more you’ll uncover about the customer segment.

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Team Strategies

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1. Our product is a necklace which tells you if you are contributing to the global warming or not. For example if you use the car your necklace turns to a red color or gives you a bad score. But if you use a bike your necklace turns green or gives you a good score. Our product is really expresive and sets other people to think about the things they do on daily bases. Our product can help with goals that whole communities can contribuate to. Our product is highly visible to others, so it can creat a sense of community. 2. Last time we randomly choose one profit because there was no information about that part. This time we tried to compare it to our VP and CS. This round we put some more points at our VP because we are trying to reach a higher PM-fit. We still keep a putting a lot of points at CS, because we want to know everthing about our persona. 3. Comparing to other companies we don’t have much advantages at the customer segment part. But with the current choices at customer segment we get to know more each round, so we want to keep making the same choices. 4. We choose the premium profit, because our target group says that she likes an investement into the future. So she doesn’t mind paying a little bit more for the product, as long as it is an investement overtime. With the premium profit we can focus on status and evironmental sensitivity. 5. Our teams is ready to learn new skills and the skills we want to learn is how to serve our clients the best possible way. So we can give them the best possible product they need to achieve theire own goals. It is also important for us to teach our team a clear picture from our vision.

Explain your idea in a few sentences. What is your unique value proposition, why is your solution different than solutions of other teams and worth paying attention to? Our main idea is an application for people who are interested in writing and making music in groups. The application has in mind not only your musical tastes, but also the time you will need to make the corresponding piece of music.  Our unique values proposition are our accessibility and facility to create a community that has the same passion for music. Also, we defend that our application could create a good and safe environment for all kinds of artists (musicians in this case). Our solution is innovative and has put the customers’ needs first (e.g:  enough time to compose a song, because our company knows that our customers have other responsibilities and they need time in order to compose music with quality, etc…). How will you change your strategy this round? Explain how and why you divided your budget over the different building blocks of the canvas. During this round we have been focused on different aspects. On one hand, we firmly think that teamwork is one of the fundamental points of our project, so that is why our budget is destined to strengthen this area as much as we can (e.g: features such as community building, user communities, focus groups are a priority for us). On the other hand, we also think that our customers should take control in every step on the musical project, so features such as leadership, personal growth and personalized service are taken seriously. Furthermore, part of our budget has been allocated to ensure an excellent service and, in this way, improve the application as well as be able to develop some new services that can meet the needs of our customers.   Did you change your perspective on the customer segment? What ‘unfair advantages’ do you have over your competitors in trying to reach them? We haven’t changed our perspective on our customer segment. Our target group will be people of all ages that are interested in making and composing music. We can also find in our target group the people who love to listen to this (personal) music.  Our “unfair advantages” are that we constantly have feedback from our customers so we know how to improve in order to satisfy their needs.  What is your revenue model? How does that align to the VP and CS?Is your team ready for growth? What skills do you need in order to improve your team? Our revenue model is based on customer subscription as well as a premium section (where you can “buy” more time in order to finish your piece of music, or gives you the opportunity to download the music to your personal phone once the song is finished). In the same way, we will run adverts to make more profit. Our team is ready to grow at least 30% in a period of two years. We will need to improve our application service as well as our customer service in order to know first hand the problems that they (our customers) are facing. 

TEAM 3 Explain your product idea in a few sentences. What is your unique value proposition, why is your solution different than solutions of other teams and worth paying attention to? The product idea is a special pair of glasses that aims to improve the adventurers experience. It will be linked with your phone and help you if there is any danger, warning you or measuring your heartbeat. Even to see your notificacion and use a compass without having to stop or use your hands. Why are solving the problem that may have many adventurers, when they are very busy in their exercise and can’t stop or use their hands. With this product, you can be aware of the environment, but also measure and check the main things that are happening in your body. That’s our unique value proposition, no other company is able to help the adventurers so effectively. How will you change your strategy this round? Explain how and why you divided your budget over the different building blocks of the canvas. We mostly spend our credits in the value proposition because it is very important to have a good product that fits the demand. Functionality is the one in which we spend the most of credits because we know that it is very important to the customer. Did you change your perspective on the customer segment? What ‘unfair advantages’ do you have over your competitors in trying to reach them? We changed our customer segment a bit because we were based on the reviews and the people’s interviews. However, we have seen on the persona’s profile that she doesn’t like to follow people’s ideas or reviews, and she doesn’t like to have a lot of details or that people force her to buy something. So we have decided to test our products, to observe them and to really get them involved. What is your revenue model? How does that align to the VP and CS? Our revenue model is the sales revenue model. We will make money by selling special glasses to our consumers. We will offer our customer a product that is really functional because we know that functionality is important to them. Is your team ready for growth? What skills do you need in order to improve your team? We believe our group is getting stronger day by day. Some of our best skills are communication, we are able to listen to every member of the team, so no one is being left behind. Also the organization is a strength, we are going on time, meeting the deadlines. Something we should improve might be the critical thinking in order to notice the faster the better when is arising a problem.

Explain your product idea in a few sentences. What is your unique value proposition, why is your solution different than solutions of other teams and worth paying attention to? Nexus Co is standing for a more connected world, we really want to offer the opportunity for working people to create bonds and exchange ideas in order to build the future world together. Our product consists of a bracelet that tracks your location and of those who are connected to your community by the bracelet. You’ll get a notification if your friend is close by. When you meet someone with the bracelet you can connect simply by letting the bracelets touch. Now you’ve added a friend within your community. Our value propositions is keeping in touch with the people you meet. By letting you know when friends are nearby we offer a unique way of keeping in touch with the people you meet. How will you change your strategy this round? Explain how and why you divided your budget over the different building blocks of the canvas. As the key activities have opened we focus on Leadership and Lean management as well as strategic planning. With investing in this we involve our whole organisation and we can grow together. Working with universities helps us to get the feedback from our target group. By visionary thinking we can think of our strategy in the future Goal setting, employee involvement and collegiality will help us involve everyone and by having enthusiastic employees, it will benefit our organization. Did you change your perspective on the customer segment? What ‘unfair advantages’ do you have over your competitors in trying to reach them? No we didn’t because we did well. We have very good features combined with a good design and performance. Did you change your perspective on the customer segment? What ‘unfair advantages’ do you have over your competitors in trying to reach them? What is your revenue model? How does that align to the VP and CS? Our revenue model is a subscription on the bracelet. Our customers really want to connect and have a positive feeling on the brand. Because we are open and keen on feedback by our users, we create a climate for opinions which keeps our clients with us. Is your team ready for growth? What skills do you need in order to improve your team? YES! We are ready to connect people and improve our products and services collaborating with our users. In order to grow we need to invest on research and teams skills. Only together with our team, and doing research we can grow.

Explain your product idea in a few sentences. What is your unique value proposition, why is your solution different than solutions of other teams and worth paying attention to? Our product is a wearable, more specific it is a watch. Our UVP is Simplicity, Simplify Experiences, and Functionality. How will you change your strategy this round? Explain how and why you divided your budget over the different building blocks of the canvas. for us it is still important to find out what Elen really wants. Therefore we spent a lot of our budget again for the customer segments. Did you change your perspective on the customer segment? What ‘unfair advantages’ do you have over your competitors in trying to reach them? our rapid prototyping. What is your revenue model? How does that align to the VP and CS? Our installed base and metered use. Is your team ready for growth? What skills do you need in order to improve your team? jaa our team is ready for growth. we have a great teamwork and each of us is also working hard on their personal growth.

Explain your product idea in a few sentences. What is your unique value proposition, why is your solution different than solutions of other teams and worth paying attention to? Our unique value proposition is that people from all over the world get to easily connect with each other through traveling without the usage of complicated technologies. We are a real travel agency with experts who create personalized and unique travel experiences for everyone. Each trip is different, but all with the main goal to meet new people with the same interests and values. How will you change your strategy this round? Explain how and why you divided your budget over the different building blocks of the canvas. We decided to change our value proposition, because we want to focus more on offering a unique experience by a service which is easy to our customers. Besides that, we made some little changes such as adding expert interviews under customer segments. More details about this change under the next question. Because we are a start-up, we chose for the incubators and professional brokers. This, because it is important for us to seek advice from experts in the industry. For us, it is really important to have our vision and mission in the back of our mind all the time. Besides that, we care about delivering high quality services. We tend to seek ideas and solutions from humanity because personalization is the main purpose of our company. Personal growth is something our whole team cares about. By connecting with new people and cultures, the goal is to grow your inner self. It is important for the working atmosphere to involve our employees in every step we take. Did you change your perspective on the customer segment? What ‘unfair advantages’ do you have over your competitors in trying to reach them? To divide our customers in segments we chose to focus on expert interviews, just because our travel agency consists of experts which is important for our customer. What sets us apart is that as a travel agency, we truly focus on inner growth by traveling. Our competitors do not focus on these aspects as much as we do. Their goal is to create just trips for people, we create unique experiences that has more value to customers. What is your revenue model? How does that align to the VP and CS? Is your team ready for growth? What skills do you need in order to improve your team? We want to build a community with people who love to travel and meet new people. That is why we chose for subscription as our revenue model. Our team of experts definitely is ready to grow, because we want to expand on an international level. Our service should be for everyone. We need more travel experts who can create unique experiences for the customer.

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Key Resources, Activities & Partners

Throughout the game, you’ll have the chance to increase your expertise on your key resources, activities and partners. The better your performance, the more likely you’ll be to achieve finance in the last round.


Customer Relationships & Channels

Below you’ll find an overview of your sales funnel and capital injections – a direct results of your investments in marketing & sales.


Overall Ranking

Below, you’ll find some extra awards that are handed out throughout the game and your overall EntrePulse.

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EntrePulse