Bayes Business School - Thursday

Time	Activity	Description
10.00	Welcome & Introduction	Introduction to the simulation, the challenge and the roles within the teams.
10.45	Play Round 1	Marketing & Branding – Build awareness, strengthen your brand and position your innovations in the market.
11.30	Coffee Break	Short break.
11.45	Play Round 2	Technology & Co-Creation – Invest in technology and explore opportunities for collaboration.
12.30	Lunch	Lunch break (Thursday).
13.30	Play Round 3 – Speed Round	Innovation Teams – Develop the capabilities needed to accelerate innovation.
13.45	Community of Practice	Meet participants with the same role, exchange experiences and discover how different teams approach innovation challenges.
14.15	Feedback	Interactive session to test insights and discuss key lessons from the simulation.
14.45	Play Round 4	Entrepreneurship – Turn promising opportunities into growth and commercial success.
15.30	Coffee Break	Short break.
15.45	Play Round 5 – Speed Round	Business Model Innovation & Open Innovation – Rethink how value is created and leverage external knowledge and partnerships.
16.00	Expert Panels	Join an expert panel inspired by organizations such as Apple, Amazon, LEGO, Disney and TED. Translate the lessons of the game into a creative and memorable final deliverable.
16.30	Pitches & Grand Finale	Expert panels present their findings, followed by the announcement of the Innovation Management Game champions.
17.00	End	Closing of the day.